High50

Men’s Fashion Week: Ask Annabel

Have the London Collections made your schmutter seem shabby? At 50-plus, do you know how to find the look that’s right for you now? A personal stylist can make it pain-free, says Annabel Hodin
January 4, 2014
Quotes from Personal Stylist Annabel Hodin for High 50

Quoted from High50

“Men’s fashion week (aka the London Collections) is upon us again. And, as intended, the constant media coverage has put style-conscious chaps in a spin about cutting the Colman’s. They look at their wardrobes and realise they’re somehow out of time.
It’s amazing how often I’ve heard this story from men: “It’s very easy to step out wearing the same look that you’ve felt and looked great in for the past decade,” you’ll say. Then, one day, you catch sight of yourself in a shop window and shudder: “Is that really me?!”

In a bid to alleviate this paranoia, they rush to the nearest department store, credit card in hand, and place all their trust in an enthusiastic 20-something shop assistant to find a new-you look.

An hour later – having swiped your plastic until it’s hot – they leave with bags heaving with uncoordinated items from top designers they were told were ‘trendy’.


Gents, the results of these DIY dashes are usually one of the following:
1) You’ve dressed like your son. 2) You’ve dressed like your dad. 3) You’ve dressed like a teenage pop star. 4) You’ve dressed like a footballer. 5) You’ve dressed like you did a decade ago.

What you’re not doing is dressing like the ‘you’ that you are now.

So it can be difficult for the fashion-fancying 50-something: how to be up to date and not ram dressed as lamb?

Get wardrobe help from an expert eye

To move into your new decade and find clothes that are age appropriate – on but not in trend – takes an expert eye. And that’s where a stylist comes in.

I first learnt about style, design and aesthetics as a model and art student. I was lucky enough to be spotted by Anna Wintour, who started my career with a spread in Harpers.

When I was asked to style I thought it would be fun. I went on to ‘do’ Mick Jagger, Paul McCartney, Rod Stewart, Bryan Ferry, Genesis and Phil Collins, choosing their clothes and helping to create their album cover photos. I have been described as a kind of “wardrobe Jeeves”.

Having a stylist’s help is the short-cut, no-hassle, fuss-free route to the right designers, the right shops and the right accessories. It can sharpen up any man to look a million dollars (or more).

What does a stylist do?
I select clothes for men to whom looking good matters. When I am to work with a client, we first meet for a consultation. We go through your wardrobe and discuss how things look on you, selecting items which are flattering and styles that suit you.

Then I co-ordinate what you have, identifying any gaps and discussing what could work.

The fun bit follows as I plan a shopping trip with you, either to create a new look, or to tweak your old look to update it. I try to start with a one-stop shop, somewhere such as Selfridges.

If you’re inclined to groan at this point, remember that on this trip you’re with an ally who isn’t trying to sell you things. Nor are you trying to please a partner or a friend, neither of whom can be truly objective. It’s nice to be able to concentrate on yourself without anyone you know watching.

You’ll be pleased to learn that I make the experience as pain-free as possible by having a planned route. Having scoured the shops for weeks prior to our meeting, I already know exactly where to get that claret scarf or iconic T-shirt. So there’s no unnecessary legwork!

The clothes that make the man

The combination of clothes and character is essential. Tony Blair once wore flowery Vilebrequin swimming shorts without a tan or a toned body. They are great shorts worn by the trendy but if worn by a 50-year-old, they need a 40-year-old body.
His rival William Hague wore a cap like an American baseball player. He is an English gentleman. Style computer said ‘no’.

All clothes and accessories have style connotations. When Tom Ford raised Colin Firth’s reputation by casting him in the super-stylish A Single Man, that was no coincidence..

But don’t necessarily follow the style of people just because they’re in the public eye. Relaxed confidence and timeless sophistication are the buzzwords I swear by.

So relax about the London Collections, and let me watch them for you. You see, at 50, you can feel more comfortable in your skin than ever; sometimes it just takes someone else to see what looks best on top of it.”